SearchIQ LLM Brand Monitor

Who does AI recommend in your category?

LLM Brand Monitor counts brand mentions and share of voice in LLM responses for the category keywords you pick. You see who gets recommended and how your share moves from one check to the next.

No credit card Share of voice vs competitors Alert badges on big changes

Sample dashboard for illustration

Why Brand Monitor

Buyers ask AI for a shortlist.
Are you on it?

Ask an assistant for the best tool in your space and it names a handful of brands. Brand Monitor measures how often one of them is you.

See who AI recommends

Mention checks put your category keywords to LLMs and write down every brand that gets named.

Share of voice you can check

Your mentions divided by all brand mentions, yours plus every competitor's, for the keywords you set. That's the whole formula.

Big changes get flagged

When a check finds a significant change in mentions or share, you get an alert badge. You don't have to compare charts by hand.

Your competitive set

Set up the category once, then check it whenever you like.

Enter your brand, the competitors you watch and the category keywords buyers actually type. Each mention check then covers that whole set.

  • 01

    Competitors and keywords together

    Competitors separated by commas, one category keyword per line. That's all the setup there is.

  • 02

    Multiple brands, one workspace

    Save several brands and switch between them with the pill buttons. You never retype a setup.

  • 03

    Checks on demand

    Run a check when you want fresh numbers. Every check is stored, so the trend builds up on its own.

Three views

The trend, the split and the changes worth a look.

Each check updates three views: where your mentions are heading, how the category splits today, and which changes you should look at.

Mentions over time

How often your brand appears in LLM responses, check by check. The line tells you whether you're gaining ground or losing it.

  • Week-over-week mention counts
  • Every historical check kept
  • Spot when a change started

Mentions per check · YourBrand

Sample
Getting started

Your first check takes minutes.

STEP 01Setup

Add your brand setup

Enter your brand name, your competitors separated by commas and your category keywords one per line. Save it to your workspace.

STEP 02Check

Run a mention check

Pick your brand from the pill buttons and click Run mention check. LLMs get queried for each of your category keywords.

STEP 03Review

Review charts, watch for alerts

The mentions chart shows the trend, and the share of voice chart shows today's split. Alert badges mark big changes between checks.

Weekly checks are a good baselineSet up your brand →
Use case

When the alert badge points the wrong way.

The weekly check comes back with a badge: share of voice down from 29% to 22%. Open the mentions chart first. If your own count held steady, a competitor gained ground, and the share of voice chart shows it was RivalTwo. Run another check mid-week to rule out noise before asking the content team which keywords the rival took.

  • Read the mentions chart before reacting to a drop in shar
  • Confirm a big change with a second check before acting on i
  • Check more often in the weeks after you publish new conten
LLM Brand Monitor card from a weekly check with an alert badge, showing share of voice falling from 29% to 22% while RivalTwo gains.
FAQ

Common questions.

How share of voice is measured, how often to run checks, and where Brand Monitor ends and Track Keywords begins.

Still have questions?

Check which plans include Brand Monitor and how many brands each one lets you save.

Compare plans →
Which LLMs does Brand Monitor query?

It queries the major LLM platforms used in our SearchIQ pipeline. We update the specific models as new ones come out and older ones are retired, so the list changes over time rather than staying fixed.

How is share of voice calculated?

It's your brand mentions divided by total mentions, meaning your brand plus all competitor brands, in LLM responses for the category keywords you defined. There is no hidden weighting on top.

How often should I run mention checks?

Weekly is a good baseline for most brands. Run them more often if your category moves fast, or right after you publish content written specifically to earn AI citations, so you can see whether it moved the numbers.

What's the difference from Track Keywords?

They work at different levels. Track Keywords is keyword-level AI tracking with visibility scores and position data. Brand Monitor looks at share of voice across a whole competitive category, which is the higher-level view.

What triggers an alert badge?

A significant statistical change in your brand's mention rate or share of voice between the current check and the one before it. Small week-to-week wobbles don't trigger a badge, so the ones you see are worth reading.

Can I monitor more than one brand?

Yes. Save several brand setups in your workspace and switch between them with the brand pill buttons. You don't have to re-enter competitors or keywords each time.

Find out how much of the AI conversation is yours.

Start free, no credit card. Add your brand, your competitors and a few category keywords, then run your first mention check.

Share of voice chart Mentions over time Alert badges